Roger B. Baron

Title	Authors	Topic	Symposium	Session
The Volatility Score: A New Magazine Metric	Caryn Klein - Lori Jacobs - Roger B. Baron	Quality of Reading, Readership Model	Valencia - 2009	Session 3 - Shedding New Light on Reading
IDENTIFYING KEY METRICS FOR MAGAZINE PLANNING	Britta C. Ware - Justin Edge - Roger B. Baron	Advertising Effects, Quality of Reading	Prague - 2005	Session 3 - THE ADVERTISER'S PERSPECTIVE

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