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Richard Asquith

Title Authors Topic Symposium Session
TURNING PAPER INTO GOLD Measuring Doctors' Readership in a Cost Conscious Market Richard Asquith Data Collection, Questionnaire Design Vienna - 2007 Session 8 - REFINING OUR METHODS
COMPACT QUALITY NEWSPAPERS BRIGHT FUTURE OR FALSE DAWN? Liz McMahon - Richard Asquith Newspaper Measurement Prague - 2005 Session 7 - THE BUSINESS OF PUBLISHING
WHEN TWO WORLDS COLLIDE OFF-LINE MEASUREMENT OF ON-LINE READERSHIP Richard Asquith Multi-platform Measurement Venice - 2001 Session 8 - THE DIGITAL LANDSCAPE: THE INTERNET AS A MEDIUM AND AS A MEASUREMENT TOOL
HEARTS AND MINDS - MANAGING A NEWSPAPER BRAND IN THE DIGITAL AGE Anita Hague - Richard Asquith Multi-platform Measurement Florence - 1999 Session 9 - WEB MEASUREMENT AND MARKETING
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